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Pardot Foundations OnDemand
Welcome
Course Intro (4:47)
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Module 1: Pardot Overview
Lesson 1: Objectives (1:36)
Lesson 2: Navigating Pardot (11:08)
Lesson 3: Naming Conventions (3:22)
Lesson 4: Organizing with Folders and Tags (6:35)
Lesson 5: EX 1-1 Create a Folder (1:17)
Lesson 6: Module Quiz
Module 2: Pardot Campaigns
Lesson 1: Objectives (0:43)
Lesson 2: Campaign Overview (2:11)
Lesson 3: Pardot and Salesforce Campaigns (2:06)
Lesson 4: Pardot Campaigns (7:48)
Lesson 5: EX 2-1 Create a Campaign [Connected Campaigns Enabled] (8:48)
Lesson 5: EX 2-1 Create a Campaign [Standard Pardot Campaigns] (2:27)
Lesson 6: Campaign Reports (4:27)
Lesson 7: Module Quiz
Module 3: Pardot Audiences
Lesson 1: Objectives (1:13)
Lesson 2: Cookies & Visitors (1:57)
Lesson 3: Prospects (11:07)
Lesson 4: Creating Prospects (5:21)
Lesson 5: EX 3-1 Create a Custom Field (3:03)
Lesson 6: EX 3-2 Manually Create a Prospect (1:56)
Lesson 7 : Discussion
Lesson 8: Using Lists in Pardot (3:57)
Lesson 9: EX 3-3 Create a Nurture List (1:32)
Lesson 10: EX 3-4 Create an Invite List (1:42)
Lesson 11: Email Test Lists (0:49)
Lesson 12: EX 3-5 Create a Test List (1:22)
Lesson 13: EX 3-6 Add Prospects to Test List (1:09)
Lesson 14: List Import Overview (7:10)
Lesson 15: EX 3-7 Import a List (3:35)
Lesson 16: Dynamic List Overview (5:50)
Lesson 17: EX 3-8 Create a Dynamic Exclusion List (2:43)
Lesson 18: Module Quiz
Module 4: Forms and Landing Pages
Lesson 1: Objectives (1:24)
Lesson 2: Lead Gen & Forms (4:34)
Lesson 3: Progressive Profiling & Dependent Fields (3:49)
Lesson 4: Form Set Up (18:24)
Lesson 5: EX 4-1 Create a Form (12:14)
Lesson 6: Embedding Form & Best Practices (1:59)
Lesson 7: Form Reports (2:26)
Lesson 8: Landing Page Overview (14:04)
Lesson 9: EX 4-2 Create a Landing Page (7:48)
Lesson 10: Deleting Landing Pages (3:13)
Lesson 11: Landing Page Reports & Hierarchy (2:22)
Lesson 12: Module Quiz
Module 5: Pardot Emails
Lesson 1: Objectives (1:18)
Lesson 2: Personalization with HML & Dynamic Content (6:35)
Lesson 3: EX 5-1 Create Dynamic Content (2:35)
Lesson 4: Email Marketing (5:05)
Lesson 5: EX 5-2 Upload Files (7:36)
Lesson 6: Email Templates (28:37)
Lesson 7: EX 5-3 Create an Autoresponder Template (9:27)
Lesson 8: EX 5-4 Test and Publish a Template (1:56)
Lesson 9: Building a List Email (0:39)
Lesson 10: Exercise 5-5 Create a Training Template (4:49)
Lesson 11: EX 5-6 Create an Invite Email (7:46)
Lesson 12: Completion Actions (1:16)
Lesson 13: EX 5-7 Add Completion Actions (2:34)
Lesson 14: Module Quiz
Module 6: Sending List Emails
Lesson 1: Objectives (1:10)
Lesson 2: Sending List Emails (1:07)
Lesson 3: EX 6-1 Schedule & Send Invite Email (3:31)
Lesson 4: Discussion
Lesson 5: A/B Testing (4:21)
Lesson 6: EX 6-2 Create an A/B Test Email (3:38)
Lesson 7: Email Reports (4:03)
Lesson 8: EX 6-3 Review Email Report (0:48)
Lesson 9: Module Quiz
Module 7: Conclusion
EX 7-1: Remove Course Materials from Your Pardot Instance (2:40)
Course Wrap (2:30)
Lesson 13: EX 3-6 Add Prospects to Test List
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